Commercialism and Journalism is presented here in a high quality paperback edition. This popular classic work by Hamilton Holt is in the English language, and may not include graphics or images from the original edition. If you enjoy the works of Hamilton Holt then we highly recommend this publication for your book collection.

Two Supreme Court decisions, NCAA v. Board of Regents (1984) and NCAA v. Tarkanian (1988), have shaped college sports by permitting the emergence of a supercharged commercial enterprise with high financial stakes for institutions and individuals, while failing to guarantee adequate procedural protections for persons charged with wrongdoing within that enterprise. Brian L. Porto examines the conditions that led to the cases, the reasoning behind the justices' rulings, and the consequences of those rulings.

Arguing that commercialized college sports should be compatible with the goals of higher education and fair to all participants, Porto suggests that the remedy is a federal statute. His proposed College Sports Legal Reform Act would grant the NCAA a limited "educational exemption" from the antitrust laws, enabling it to enhance academic opportunities for athletes. The Act would also afford greater procedural protections to accused parties in NCAA disciplinary proceedings. Porto's prescription for reform in college sports makes a significant contribution to the debate about how best to address perennial problems in college sports such as cost containment, access to a meaningful education for athletes, and fairness in rule enforcement.

Big-time college sports embodies the ideals of amateurism and provides an important complement to university education. Or so its apologists would have us believe. As Andrew Zimbalist shows in this unprecedented analysis, college sports is really a massively commercialized industry based on activities that are often irrelevant and even harmful to education. Zimbalist combines groundbreaking empirical research and a talent for storytelling to provide a firm, factual basis for the many arguments that currently rage about the goals, history, structure, incentive system, and legal architecture of college sports. He paints a picture of a system in desperate need of reform and presents bold recommendations to chart a more sensible future.

Zimbalist begins by showing that today's problems are nothing new--that schools have been consumed for more than a century by debates about cheating, commercialism, and the erosion of academic standards. He then takes us into the world of the modern student athlete, explaining the incentives that, for example, encourage star athletes to abandon college for the pros, that create such useless courses as "The Theory of Basketball," and that lead students to ignore classes despite the astronomical odds against becoming a professional athlete. Zimbalist discusses the economic and legal aspects of gender equity in college sports. He assesses the economic impact of television and radio contracts and the financial rewards that come from winning major championships. He examines the often harmful effects of corporate sponsorship and shows that, despite such sponsorship, most schools run their athletic programs at a loss. Zimbalist also considers the relevance of antitrust laws to college sports and asks whether student athletes are ultimately exploited by the system.

Zimbalist's provocative recommendations include eliminating freshman eligibility for sports, restricting coaches' access to "sneaker money" from corporations, and ending the hypocrisy about professionalism by allowing teams to employ a quota of non-students as well as to receive funding from the pro leagues. A mixture of lively anecdotes, hard economic data, cogent arguments, and clear analysis, Unpaid Professionals will revitalize debate about a subject close to the hearts and minds of millions of Americans.

The leading US writer on the growth of commercialism in schools here provides an historical overview of how commercial activity in educational settings has grown into a massive global force. He traces the development of the situation today, in which children and teenagers are bombarded daily with often inappropriate marketing messages, while profit-making or corporate forces operate behind the scenes in all areas of education. Both the marketer's and the educationalist's perspectives are offered for evaluation, while Molnar steers a critical course between the two to provide broader insight into the distinction between commercial propaganda and democratic pedagogy.

This book brings together an impressive collection of essays that explore the growing complexity, range, and reach of media commercialism in today's world. From the corporate conglomeration of today's media giants to the effects of advertising on politics, society, and the individual, this collection provides a comprehensive and insightful critique of both the impact and the limits of media commercialism.

Empathy is a powerful gateway to kindness and compassion. In the modern age, however, a number of influences have collided to undermine the natural development of empathy. This article explores an integral approach to overcoming these influences and revitalizing a felt sense of empathy in ourselves and society as a whole.

Length: 7,200 Words

Empathy is a powerful gateway to kindness and compassion. In the modern age, however, a number of influences have collided to undermine the natural development of empathy. This article explores an integral approach to overcoming these influences and revitalizing a felt sense of empathy in ourselves and society as a whole.

Length: 7,200 Words

THE SUPERFERRY CHRONICLES is the first book to describe an historically unique, spontaneous, leaderless uprising in the Hawaiian islands. In 2001, an entrepreneur got the idea to start a high-speed, interisland ferry to connect Honolulu with the neighbor islands. Within a couple of years, his idea was taken over by a corporate entity with vast military ties, and the Superferry became prototype for an important piece of America's sea-based military strategy for the 21st century. As the story unfolds, we see this project riding on a wave of deception and corruption-from the governor's office, to the federal government, to the military, to the Hawaii Superferry corporation. The Superferry deal was never approved by the people of Hawai'i, and this lack of democratic process and its profound environmental impacts enraged many. On Kauai, citizens took to surfboards and effectively blocked the vessel from entering the harbor. Governor Lingle traveled there to admonish the people and let them know that if the boat is blocked again, stiff penalties would ensue. Instead, she found an auditorium overflowing with people whose moving, eloquent, spontaneous testimonies told her that the boat would not be permitted to return. THE SUPERFERRY CHRONICLES is a story of personal and political empowerment- thousands of Hawaii's people from all parts of the community taking part in an unprecedented showdown against the latest expression of a centuries-old corporate-tourist-military intrusion into the Hawaiian way of life, landscape, and local sovereignty. This is a grim tale worthy of any colonized banana republic, with just as much double-dealing and intrigue. It is also a story of hope, and love for the land, the sea, and righteousness. Koohan Paik is a media-literacy educator on Kauai, an activist, and an award-winning filmmaker. San Francisco-based Jerry Mander is founder of the International Forum on Globalization and author of the bestselling Four Arguments for the Elimination of Television and In the Absence of the Sacred.